Propt Me App
Client.
Propt Me - Jenny and Brendon Douglass.
What is their why?
What it basically is, is an app that you rent out something you have or a service you can offer. Jenny and Brendon’s passion is to simply “Propt” up people. They just want to help everyone make money for renting their stuff out and help reduce landfill by encouraging people to reuse, rent our or hire items instead of purchasing and discarding.
How we have helped communicate this…
Logo/Branding.
The brand’s essence is about being easy, simple to use and community. So we wanted the branding to look uncluttered, simple to read and bright in colour to communicate fun. The arrows symbolise the renting/recycling process of the business. As you can see below, we provide a few concepts to our clients in different colour options for them to choose.
Digital Marketing.
App graphics, social media marketing, and marketing strategy were all part of the plan.
“The brand workshop really helped us discover who our customers are and who we are as a business. We learn’t what really sets us apart from our competitors so that we have clear marketing communication.
We feel this workshop was a huge investment to our business as we will save money by not spending money on marketing avenues that our audience is not at. Saffron really explains everything really easily and guided us through the process. It was actually fun.”
