Client.
Camden Valley Distilling Company.

Brief: Charles explained to me that he wanted the overall logo to be quite modern and minimalist at the same time. He asked that the labels to showcase the gin and highlight the colour of the gin type.

Camden Valley Distillers knew that label design would be critical in launching their new gin series, so looked to create a luxurious label that paid homage to their native roots.

In-depth research informed our approach, resulting in a contemporary interpretation of the local landscape. We kept the design soft and refined, just like the gin. Meanwhile, copper and silver foil and an aged finish lend the label an air of sophistication.

The labels are distinctive, yet designed to be easily replicated, allowing the gin to be sold as a set or separately as an eye-catching addition to the shelf.